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YUM UX

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uxrave:

Mobile & Multi-Device Design – A new free book by Luke Wroblewski and team who share their lessons from building Polar. Available as an iBook (with videos) and PDF. Luke W also announces that Polar is joining Google, which follows his previous product Bagcheck being acquired by Twitter in 2011.  

Centre Stage Effect - when users have a choice, they prefer the one in the middle via Cognitive Lode

User research is key - go out there and ‘get amongst it’.

It doesn’t always have to be formal research (ethnography, contextual inquiries, focus groups, diary studies, etc). Don’t be afraid to go guerrilla and do informal research like intercept interviews, shopalongs, surrogate user research - whatever works but make sure you do some! 

6 New Rules of Marketing

Some sweet free vector icons!

Aesthetic designs are perceived as easier to use than less-aesthetic designs

Aesthetic-Usability Effect - Universal Principles of Design

Celebrate typography

Web Designers Checklist : A Visual Designers Checklist for the Web

For all the visual designers (and devs working with them) this is a handy list of must-do’s to make everyone’s job easier

uxrave:

http://codyhouse.co/ – Some beautiful interactions and code snippets. 

everydayuxblog:

This Starbucks gift card has Braille on the front of it to help blind customers differentiate it from other plastic cards. For the rest of the customers that cannot read Braille, the card’s designer added some helpful text on the back to explain just what was going on.